Parent entity of consumer electronics brand boAt, Imagine Marketing, has made a fresh bid to go public by filing draft papers with the Securities and Exchange Board of India (Sebi) under the confidential pre-filing mode. The move is the second by the company to file for an initial public offering (IPO), after its previous filing in January 2022 for a ₹2,000-crore issue. The confidential pre-filing path enables businesses to file draft red herring prospectuses (DRHP) without public disclosure at that moment. This allows them more flexibility when preparing for an IPO and eases the pressure, as businesses are not required to go ahead with the offering after filing. […]